The chances of getting what we want increase as we get clearer about what it is we want. That is the fundamental power behind goal setting. People are doing something in the only time that they have … the present. Is it the past or the future that fuels their present. It is one or the other but not both. If the past is the focus than change is the objective. If it is the future then it is transformation, fueled by invention and innovation they are seeking. Ignoring the differences between change and transformation can complicate achieving the goals we set for ourselves and the goals that our clients set for themselves. Let’s talk about the different time zones and how to interpret them in goal setting.